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“Fair Share, Exclusivity, and Artistry: “267Purple enters Music Distribution game
In a world where music streaming has become the dominant force in the music industry, a revolutionary new player has emerged, determined to rewrite the rules and provide musicians with what they truly deserve. On the 17th of September 2023, Purple formally registered as 267Purple, made its grand entrance into the digital music landscape. Unlike its predecessors, Purple isn’t just another music store; it’s a game-changer, designed by musicians for musicians.
With a rapidly growing roster that already boasts the likes of CHARMA GAL, AMANTLE BROWN, and AB THE ACTIVIST, 267Purple is making waves and turning heads in the music world. But what sets this digital music store apart from the giants that have come before it? It all starts with the fundamental principle that inspired its creation.
Frustrated by the meager payouts musicians receive from popular Digital Service Providers (DSPs) worldwide, the founders of 267Purple set out on a mission to redefine the music distribution model. Their main objective? To ensure that musicians get their rightful share of the pie. Purple is committed to recognizing and respecting the artistry behind today’s hits and the music of tomorrow.
267Purple’s website takes its cues from the classic record store model, connecting directly with customers and collecting vital contact information for marketing purposes. But it doesn’t stop there. Musicians have the opportunity to showcase and sell their singles, EPs, and albums on the platform, with payments processed every 14 days and comprehensive weekly sales reports provided.
What truly makes 267Purple stand out is its angle of exclusivity. The platform focuses on hosting unreleased material, which is available only on Purple for a designated period. This approach not only encourages listeners to purchase music on the platform but also incentivizes musicians to promote their work actively. It’s been aptly described as “The UEFA CHAMPIONS LEAGUE of digital music stores,” setting a standard of excellence that every musician strives to meet. With limited slots for each genre (only 20 available), competition is fierce, and maintaining a position requires consistent top sales.
But 267Purple isn’t just for musicians; it’s a haven for the creative forces behind the hits—the producers. Producers can showcase and sell their beats on the platform, benefiting from the attention musicians bring to the site. It’s an opportunity for collaboration and recognition that can lead to new heights of success.
In a digital music landscape cluttered with homogeneity, 267Purple stands as a beacon of change and innovation. With its artist-centric approach, commitment to fair compensation, and a focus on exclusivity, Purple is poised to revolutionize the way we experience and support music. Welcome to the future of digital music distribution—welcome to 267Purple.
News
iDLE Drops Highly Anticipated New Single
Celebrated poet and musician iDLE is thrilled to announce the release of his latest single, “Soboka,” now available on all major streaming platforms.
The new single, “Soboka,” marks a powerful return for iDLE, showcasing his lyrical ability and unique storytelling. The song reflects iDLE’s artistic growth and renewed energy.
“I took a break from performing and releasing poetry, but my pen never rested,” said iDLE. “The ink flowed over many pages, telling countless stories. Now, after finding balance in all things art, I’m excited to share this journey with you all. ‘Soboka’ is just the beginning.”
Key Highlights:
Release Date: 01/07/2024
Streaming Platforms: Available on Spotify, Apple Music, Tidal, Amazon Music, and more.
Music Video: An official music video for “Soboka” will be released soon.
About iDLE: iDLE is a renowned poet from Kanye, Botswana, known for his captivating performances and thought-provoking poetry. iDLE has touched the hearts of many with his words and music. His hiatus allowed him to explore new artistic avenues, leading to the creation of “Soboka,” a testament to his enduring talent and passion for the arts.
News
CIPA Provides Update on the Levy Technical Device Fund Call for Projects funding
Established in 2008, the Technical Device Fund Levy aims to foster the creation and production of literary and artistic works while supporting the enforcement of copyright and neighboring rights. This initiative has significantly contributed to the technological advancement of businesses, particularly SMEs, across various industries. In this article, we explore the achievements of the fund to date, the impact it has had on local businesses, and the monitoring tools employed by CIPA to ensure the effective use of the funding. Joining us for an insightful discussion is Ms. Keitseng Monyatsi from Copyright Administration at CIPA, who will provide an update on the latest developments and future plans for the fund.
Rati: Good afternoon, everyone. Today, we have a special update from the Companies and Intellectual Property Authority (CIPA) regarding the Levy Technical Device Fund. We are joined by Ms. Keitseng Monyatsi, who will shed some light on the latest developments. Thank you for being with us today.
Ms. Monyatsi: Thank you for having me.
Rati: Can you start by giving us an overview of the Levy Technical Device Fund and its primary objectives?
Ms. Monyatsi: Certainly. The Levy Technical Device Fund is an initiative by CIPA aimed at supporting the acquisition of technical devices that enhance the operations and capabilities of businesses, particularly SMEs (Small and Medium-sized Enterprises). The primary objective is to promote technological advancement and innovation within the business community, ensuring that local businesses remain competitive in an increasingly digital global market.
Rati: That sounds like a significant step forward. Can you tell us about the recent updates or changes to the fund?
Ms. Monyatsi: Absolutely. One of the key updates is the increase in the funding limit. Previously, businesses could apply for up to BWP 50,000 in support, but we have now raised this limit to BWP 100,000. This change is aimed at accommodating larger-scale projects and more advanced technological needs.
Rati: That’s a substantial increase. What has prompted this decision?
Ms. Monyatsi: We’ve seen a growing demand for more sophisticated technology among local businesses. As they scale up and face more complex challenges, the need for advanced devices and systems has become more apparent. The increase in funding is a response to these evolving needs, ensuring that businesses have the resources to invest in cutting-edge technology.
Rati: How can businesses apply for this fund, and what are the eligibility criteria?
Ms. Monyatsi: The application process is quite straightforward. Businesses need to submit a detailed proposal outlining their technological needs and how the fund will be used to address these needs. The proposal should include a budget breakdown and expected outcomes. As for eligibility, applicants must be registered with CIPA and demonstrate a clear need for the technical device in question. Priority is given to businesses that can show potential for significant impact and innovation.
Rati: Are there any success stories or examples of businesses that have benefited from the Levy Technical Device Fund?
Ms. Monyatsi: Yes, there are several success stories. For instance, a local agribusiness recently used the fund to purchase advanced irrigation systems, which significantly increased their yield and efficiency. Another example is a tech startup that acquired high-performance servers to support their growing client base, enabling them to scale their operations and offer better services.
Rati: It’s great to hear such positive outcomes. What are the future plans for the Levy Technical Device Fund?
Ms. Monyatsi: We plan to continue expanding the fund and exploring partnerships with other organizations to provide even more comprehensive support. Additionally, we are looking into offering training and advisory services to help businesses make the most of their technological investments.
Rati: Thank you for sharing these insights. Any final words for businesses considering applying for the fund?
Ms. Monyatsi: I would encourage all eligible businesses to take advantage of this opportunity. Investing in technology can be a game-changer, and the Levy Technical Device Fund is here to support you in making that leap. Don’t hesitate to reach out to CIPA for assistance with your application.
Rati: Thank you, Ms. Monyatsi, for this informative update. We look forward to seeing how the fund continues to benefit the business community.
Ms. Monyatsi: Thank you for having me. It’s been a pleasure.
News
Priscilla K Teases New Album
The wait is almost over! Priscilla K, the versatile and high-potential artist, has just announced that her much-anticipated album is coming out soon. Fans have been eagerly asking for new music, and she’s finally delivering. This year alone, she dropped a joint project with superstar Han C and St Louis, adding to her collection of multiple hit records.
Priscilla K has been honing her craft and has collaborated with some of the best in the industry, including Chef Gustos and her long-time collaborator Dj Levels. Recently, she teamed up with Flex the Ninja on production, promising a fresh and exciting sound.
A few years ago, Priscilla K was part of an initiative by Red Bull Music and Tall Racks Records called Lift As You Rise. This initiative gave artists from around the continent the opportunity to submit their own 16 bars to tracks that already featured verses by renowned artists like Nasty C, Tellaman, Gemini Major, Rowlene, Lastee, and Zino D.
She’s also made significant strides across the border, collaborating with Sun El Musician, Karyendasoul, and many other top Deejays, further showcasing her versatility and talent.
We’re so ready to experience what this BW native is about to dish out